Love Your High Street Week 2024 celebrates and supports independent retailers

With just five shopping weeks until Christmas, what better time than now to celebrate our local high street businesses in Penrith than during Love Your High Street week that runs from the 18-25 November 2024. 

This week is all about supporting local businesses that contribute to the unique charm and community spirit of our town. 

When you shop with a local business in Penrith, you’re not just making a purchase - you’re supporting independent businesses, helping create jobs, and ensuring that our high street remains a vibrant place for everyone to enjoy.

Building on the success of last year’s inaugural event, Bira – which represents over 6,000 independent retailers of all sizes – is once again shining a spotlight on the diversity, uniqueness and community-focused offerings found on high streets nationwide. 

We’re supporting the Love Your High Street campaign in Penrith to support local businesses in the town.

Taking place from 18-25 November 2024, Love Your High Street Week has been designed to rally support for independent shops, restaurants and service providers that form the backbone of local communities.

Andrew Goodacre, Bira CEO said: “The response to our first Love Your High Street Week in 2023 was incredibly heartening, with businesses and shoppers alike getting involved to champion the independent spirit of our high streets.

“This year, we’re calling on the public to once again show their love and appreciation for the small businesses that make our towns and cities so special. By supporting local independents, we can make a real difference in keeping our high streets vibrant and thriving.”

Shoppers are encouraged to visit their local high streets, share their favourite independent discoveries online using the #LoveYourHighStreet hashtag, and spread the word to friends and family.

“Our high streets are the heart and soul of communities across the UK, offering a unique shopping experience that you simply can’t find online or in larger chains,” added Goodacre. “This week is all about celebrating that independent spirit and encouraging people to explore, support and champion the small businesses that make our local areas so special.”

Bira is providing a range of free marketing assets available to all stores, including window posters, social media graphics and website banners, to help businesses promote their involvement in the campaign.

For more information about Love Your High Street Week 2024 and how to get involved, visit https://goto.penrith.town/love-your-high-street-week

To help support local businesses in Penrith through the love your high street week we are inviting any local business to send us a photo of their business along with opening times and any promotions you have on through the week. We will share these with our readers through the week to help promote our local businesses here in Penrith.

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